There are a lot of different kinds of hosting out there. When it comes to choosing a kind of hosting that's going to support your business, though, some hosting packages make more sense than others. One of these hosting packages is dedicated hosting. However, there is more and more buzz these days about cloud hositng. So how do you choose the one that's right for you business.

Dedicated Hosting
Dedicated hosting is essentially intended for businesses whose online presence is part and parcel of their very business model. Basically, these are companies that couldn't do business without the internet, and rely on a relatively advanced technology to interact with their customers and makes sales.

One example would be an online retailer that runs a custom CMS to manage their massive inventory; they need to process thousands of queries a minute, and every minute of downtown means lost revenues. Antoher example would be an advertising company that is running an ad platform that processes hundreds or thousands of ad campaigns across thousands of domains for dozens of advertisers.

A dedicated hosting package consists in leasing a server and having full control over it and how it works. There are three main advantages to having such complete control. First off, the dedicated server is already located in a secure and regulated data center. This means that you don't have to invest in any hardware or infrastructure (e.g. redundant power systems) or the additional space to put it.

Second, a dedicated server hosting is dedicated to your business's application and platforms. Unlike shared hosting where your site is sharing a server with other sites, with dedicated hosting, nothing should affects server performance, such as load times, unless you let it.

Finally, through dedicated hosting, your IT team is able to fully configure the server to your needs. In other words, they can customize its applicaitons and optimize its performance around the needs of your business and the technology it relies on.

Cloud Hosting
If you're a tech start-up who (1) rely on their technology and online presence, (2) don't yet have the revenues to justify a big investment in hosting, but (3) expect to go through several significant growth spurts during their first few years in business, then cloud hosting is perfect for you. In a nutshell, these are businesses that are going to be primarily web-based, so they can't risk any siginifcant down-time, but still have to be prudent with their budgets. They have to be careful to not invest in more than they actually need to at any given moment because those resources might be better invested elsewehere.

Basically, cloud hosting lets companies like these rent a virtual server, and then scale it out on an as-needed basis. This means that upi can adjust your hosting package according to how your traffic fluctuates -- and tech start-ups tend to go through a lot of fluctuations. Most cloud hosting packages also let you, choose your preferred operating system, are often self-service, billed hourly or monthly, and controlled via a web interface or API.

Of course, this also means that you'll need your IT team standing by to manage your cloud hosting package. After all, as your needs fluctuate, so will your package and server configuration. Of course, if you're a web-based start-up, you probably already have those resources standing by.

Choosing a Hosting Provider
Now, if you don't have an IT Team in-house, then your business and technology probably don't require the scale and scope offered by dedicated hosting. In this case, you might want to consider either a more basic kind of hosting. But if you are a serious business, then first you have to decide what kind of hosting is best for you: cloud hosting or dedicated hosting.

Once you decide on the kind of hosting your business needs, start looking for reviews on that kind of hosting. After all, while some hosting providers excel at offering exchange hosting, they might not be the best choice for another kind of hosting.

Lastly, get your IT team involved in the decision making process. After all, they're the ones who hav eto configure these servers, so they're in the best position to evaluate the hosting provider's technology.