As an online writer getting the most bangs for the buck starts with optimizing a web page for SEO or search engine optimization. Obtaining the most out of each keyword or phrase, writing the best relevant and outstanding content along with making your subject as attractive as possible for search engines is the goal after gaining the best reader experience possible.

Optimizing a web page for search engine optimization is a wonderful way to gain targeted traffic necessary to increasing online web income. There are a variety of factors  used to carry out this task. These tools are the most direct route to the successful outcome every writer seeks, improving a readers experience with web page content.


Make certain to categorize the phrases or keywords selected for content. These are the keywords used for web page optimization. Long tailed keyword phrases will gain the most targeted traffic. Each page should have at most 2 to 3 keywords/phrases for page optimization. Having more than 3 keywords or phrases makes it harder for a web page to rank for selected keywords.

Title Tags

Believe it or not title tags can be one of the most important on-page optimizations that can be implemented. Along with being one of the most important to use, it is also one of the most overlooked by a number of writers. Changing how title tags are used in content can literally influence how a reader finds material through search engine queries.

One of the biggest errors made with the improper use of title tags is writing them in “non- human” language. In other words, create title tags which are natural sounding when spoken while at the same time keyword rich. Producing title tags that are human speech friendly versus search engine friendly makes for a better reader experience and more focused traffic.

Keep all title tags tied to a web page to a maximum of 75 characters. A ton of title tags will generally get an immediate boosts from search engines. However, it is not long-lasting and generally will hurt the web page rankings in the long run.

Meta descriptions

Although Meta descriptions have lost their search engine friendly juice they once had, they are still used by readers when browsing the web for their destination material. Meta descriptions are wonderful for optimizing a web page for search engine optimization.

Meta descriptions that are about 150-200 words that are rich in keywords work nicely. You can tell if your Meta descriptions are working by analyzing click-through rates. An increase in rates is seen with Meta descriptions that are on the money.

Content is king

Content is king is a mantra that cannot be repeated enough. Articles, blog posts and any other web page information must have terrific content to stand out from the millions of other pages on the web. Once a reader finds content through Meta descriptions or title tags the content is what will make them stay.

Wonderful content will make a sale, increase page impressions and other factors that influence an increase in online income.

Headers and sub headers

Headers are useful and should be worked when possible. They are great for writers to organize their thoughts and content material. Readers also enjoy content stacked or formatted on this platform. It makes for quick reading and at a glance information is easy to find and read.

Search engine optimization can be utilized in the headers and sub headers with ease. This makes it easier to create more natural sounding content without pushing your keyword phrases and related synonyms.

These are the best tools to use to maximize a web page for search engine optimization. If used correctly page rank will increase relative to online income. Each piece of content created will become easier and more profitable.