Brochure Holders

Shawn | Jun 1, 2010 |

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A table covered with messy piles of brochures can be extremely unsightly. If you are looking to attract customers and highlight the literature you have to offer a brochure holder is a great investment. A brochure holder is a stand in which you can conveniently place documents relating to your product. Brochure holders are useful at trade shows, offices, organizations, libraries and almost any other place that publishes literature meant for free distribution.

Why would you use a brochure holder?

When you are travelling to various trade shows, organizing all your literature on the small tables provided can be extremely bothersome. Moreover, piles of brochures could fly away, fall to the floor, and may not be very noticeable to passers-by. A portable, lightweight brochure holder is the perfect solution to your problems. It raises the pile of brochures closer to eye level and immediately catches the eye of the potential customer.

There are a huge number of light, collapsible brochure holders available on the market that can be conveniently customized to suit your needs. If you want a cardboard brochure holder that has your product name printed on it, all you have to do is contact a manufacturer and order the same. Meanwhile, you can be secure in the knowledge that if you choose a brochure holder designed for a trade show, it will be easy to set up and definitely boost your business.

What are the characteristics of a good brochure holder?

While choosing a brochure holder, do ensure that it facilitates easy organization of all your business literature- be it business cards or large newsletters. Hence, it should be the correct size and the material should be of a good quality. You must also keep in mind the size and shape of your display and the percentage you wish to allot to brochures.

What are the types of brochure holders available?

Though brochure holders come in many designs and shapes, they are usually composed of two main materials.

Plastic brochure holders are tough and durable, not breaking easily. However, sharp-edged plastic can cause injuries. Ensure that your plastic brochure holder has smooth, rounded edges for you and your customer's safety. Look for thermoforming plastic brochure holders that are of the one-piece sturdy variety. Their lack of joints will make them last longer. Another type of plastic brochure holders are the injection molded ones that make use of clear styrene. These, too, are extremely study and hard.
Acrylic brochure holders are more expensive than their plastic counterparts. However, with the extra price you pay, you also gain some advantages. Acrylic has a glass-like consistency. Your acrylic brochure holder will be extremely hard and tough as well as corrosion resistant. Its smooth surface and durability make it an extremely popular option for brochure holders.
Wooden brochure holders are an extremely luxurious option used by big businesses and five-star hotels to match the décor of the rest of the area.

When choosing a brochure holder what are the designs available?

Wall Mounted brochure holders are the most common design. A single wall mounted brochure holder will hold a single pile of brochures. Most organizations opt for a wall mounted brochure holder that has 2 to 4 racks for brochures.
Rotating tabletop brochure holders are an instant attraction and they help to save a great deal of space. They can hold two to four racks for brochures. If you need a large number of racks a floor-standing carousel-type brochure holder might be perfect for you. It is an extended version of a rotating brochure holder that can hold anywhere from 4 to 8 large racks.
A corner brochure holder fits snugly into a corner and is ideal when the amount of space at hand is limited.