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Chocolate Diamonds and The Fashion World

By | Jun 10, 2010 | 0 Comments | Rating: 0
Chocolate diamonds have been a fashion staple for quite some time now. Ever since chocolate pearls came into vogue and were available for a very good price because they were treated pearls, chocolate diamonds began to take off as a fashionably colored diamond good for accessorizing a wardrobe with. Chocolate diamonds come in all shapes of brown from a sandy yellowish brown to a rich, red hued chocolaty brown.

Chocolate has all kinds of good connotations about it and earlier on it was decided to call brown diamonds chocolate diamonds for marketing purposes. In a similar vein, off-color diamonds in the M through Q colors became known as champagne diamonds. You would have to agree that champagne diamonds sounds far sexier than off-color diamonds.

Off-color diamonds really never had much of a market that demanded their use. Now, champagne diamonds sell for quite a premium on the wholesale market as designers rush to get the best qualities and cuts to use in their designs.

In a similar way brown diamonds had zero appeal 10 years ago and would've been regarded as industrial diamonds whose best use was for drill bits and diamond saws. Now the whole fashion world is running after chocolate diamonds. Granted, there are various qualities of brown diamonds and some are better than others. The richer colored brown diamonds that have good cuts and have very few inclusions command a premium.

Other brown diamonds that have lots of inclusions and are not cut well are typically not used in brown diamond jewelry or chocolate diamond jewelry of the highest order. This is because they can be used as blue diamonds or green diamonds by being heat-treated and irradiated to create vibrant colors in the cooler colored area of the spectrum.

But you would have to agree that it has only been with some clever marketing that these types of diamonds have found a market. Ten years ago women never heard of cognac diamonds and champagne diamonds. Now major designers design jewelry like vintage engagement ring reproductions around the use of different colored diamonds that used to be considered off-color many years ago. In fact, so many designers have gotten in on the trend that prices for these diamonds have gone up by leaps and bounds.

To get a nice set of matched cognac diamonds for use in a bracelet or even a matched pair to using diamond studs is quite a task and when all is said and done can cost as much as an average pair of white diamonds. This trend shows no sign of slowing down and as long as women continue to accessorize with and find novelty in colored diamonds like the chocolate diamond, then these types of diamonds will be continuously difficult to find.



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