Never before has a website changed the way we interact with our family and friends in the way Facebook has. When you talk about online social networking, nothing beats Facebook. Yes Orkut is what originally brought about the idea of social networking online, however for once even the house of Google was bested by the young college kid, Mark Zuckerberg. On 4th Feb 2004 he launched Facebook for the first time from his Harvard dorm. Of course that original site has changed ever so often for the better since then.
There are many things that you can do online and with Facebook you can literally do them all in the same window. If you want to play games with your friends there is so much choice. You like the virtual farm, head for Farmville. You like the urban life, head for Yoville. You want to be part of the Mafia go and play Mafia Wars. If you like a tank of virtual fish head to Fishville. Like to test your vocabulary and see who is best amongst all the friends, head to Word Twist. There is a whole world of social games available to you.
This familiar screen has become part of the day for many people. In fact some of us are so addicted to the site that a day seems incomplete without having logged on to Facebook and posted a status message. It is also a great way to keep in touch with friends and family from around the world. I have had people I lost touch with from decades ago contact me on Facebook. School friends whom I have not spoken to in 15 years suddenly surfaced with photos of their kids.
If there is a family even in the planning stage it is mentioned on Facebook to coordinate with everyone. Want to share a link to a site or article that you found interesting? Again you can use Facebook. Have a blog and want others to know when you published something? Try importing the content as a note onto your Facebook profile. Guarantees more traffic than any other way. After all these are your family and friends who want to know more about what you are doing.
Of course there are negatives to so much exposure as well. There are enough internet marketers cashing in on Facebook by making use of the friends list by adding just about any profile name that they can. List building was never simpler. However the essence of Facebook is of social networking and having fun. So while there are people trying to sell their products to you, you can ignore them and carry on with asking your neighbor if she wants to come over for dinner this weekend.