Bloggers can generally make an enormous mistake that will drive traffic away from their content instead of toward it. Losing traffic to a PPC or Email campaign because of a bad landing page is a mistake to avoid. Build a great landing page for your marketing blog with the right knowledge at your fingertips.
Imagine each page of a blog as a landing page for readers. Always provide resources and opportunities for a reader to move toward the goal presented. These are five of the best ways to carry out this feat.
Clear call to action
The call to action is one of the most important decisions that a reader can make that visits your wonderful content. Have a clear and concise one for each visitor that reads a blog post published. Never have them guessing what action to take. Direct them to take the act or deed you direct them toward with the right words.
The length of the landing page determines how many to put inside of your material. Shorter ones should have two calls to actions. Longer ones can even have as many as four. Never let the reader guess where to go from here, tell them where they should go with clear and distinct instructions.
Great headlines to get a reader’s attention
Great headlines keep a visitor or reader and convert them to customers. Create outstanding headlines that get a reader’s attention immediately. Connect headlines to where a reader came from or clicked on to what they are seeking. Having a great headline with a clear connection assures they stay with your content.
Tangible and measurable results
Results that are tangible and measurable build your credibility with customers. Additionally, stating the benefits of products and services on a website or blog satisfies customers. Make certain the results are tangible and measurable. State them in clear and concise English and make them available each time a customer lands on your pages.
Targeted traffic that receives immediate tangible and measurable results will become an audience if you satisfy them the first time around. They will return as well as share your content with others bringing more traffic and more income.
Have a clear landing page language
Great landing pages for marketing blogs are clear and concise in a language that is understandable. Don’t let the reader guess what you want them to know or buy. A comprehensible language on your landing page helps to drive a customer directly to where both you and the customer want to arrive at. Well defined communication with a targeted reader willing to buy constructs a successful landing page for marketing blogs.
Have a clean look to a landing page
A landing page that looks clean is easy to read and absorb. The cleaner it is the happier the audience. This means that when you create one you don’t have a lot of visual clutter. Clutter is distracting and takes away from your message. Additionally, if your reader must search through the mess to find your material, chances are they will leave before they do. Some of the things which help with the task is making fonts readable along with removing anything that is not professional and enhancing to the readers experience at your blog.
These are five of the best ways to create a great landing page for marketing blogs. The tips and techniques listed wonderful to avoid missteps along the way to success and get a better overall piece of material to display to customers.