Every year it is a rite of passage for parents to take their children school supply shopping and one thing that is almost always on the list of needed school supplies is Crayola colouring-crayons. Occasionally a student may bring in some generic crayon such as the cheap Rose Brand colouring-crayons, but generally teachers request that students bring in the best crayon on the market. The best colouring-crayon is Crayola. It has a higher cost than Rose crayons or other generic colouring-crayons yet the cost of Crayola crayons is still relatively cheap. Teachers always have preferred Crayola products which are made by the Company.
They began manufacturing pencils around 1900. Their pencils were so popular with teachers who were impressed by their high quality and low cost, especially when compared to the cheap pencils of the time, that some teachers approached about manufacturing chalk for them. At that point in time the only chalk available to teachers was extremely brittle and was not very reliable. The Binney & Easton Company researched and developed a better chalk that rapidly became the chalk of choice among teachers and competitors rushed into to try and copy Binney & Easton.
After the huge success of the chalk and pencils teachers once again approached the Binney & Easton Company and asked them to work on some affordable colouring-crayons. At that time most crayons were imported from France and were extremely expensive.
The history of the teachers constantly approaching the company begging for new and update products is all listed in the history of the company that is kept by them. Although the teachers may not have always quite requested new products and product improvements like Binney & Easton company history says they did, there is definitely no denying that the products eased the stresses teachers had to endure by finally providing them with some reliable basic instruments such as pencils and colouring-crayons that worked great and was inexpensive.
In 1903 the Crayola Crayons were first released. This wax colouring-crayon was born in 1903 and the Company was so successful that in 1993 the Hallmark Company bought out the Crayola Crayons and the Binney & Easton in 1993. The Binney & Easton name was plastered all over the colouring-crayons that are were in classrooms around the World but eventually Binney & Easton was renamed as The Crayola LLC Company and the Crayola name continue to adorn the coloring sticks use by the vast majority of all students.
The chemists came up with the iconic Crayola crayons that are still used today. The Crayola colouring-crayons are extremely affordable. When Binney & Easton first released their Crayola Crayons in 1903, the 8 pack sold for 5 cents. 109 years later and Many Wal-Mart and Target department stores put the Crayola 8 pack crayons on sale for their back to school sale for 50 cents. Yes, Crayola Crayons are still affordable.
The name Crayola comes from the French language. The French word for chalk is craie “Cray” and “Ola” is short for oleaginous or oléagineux which refers to the wax and oil used to make up the crayons. The name was created by Alice Binney who was the wife of Edwin Binney.
The odds are the next time you go to buy crayons you will automatically reach for the Crayola brand of crayons. Crayola Crayons have become a part of popular culture in the same way that Coca Cola has. There was even a postage stamp paying tribute to Crayola Crayons.