Simple Guide To Improving Your Overall SEO Of Your Site
This is a simple guide on some of my best search engine optimization (SEO) practices that I have been using to improve my search engine rankings on majority of my blogs and contents.
Some of the the tips mentioned here may not be totally new but I believe there are still many who do not put them into action. Thus this is a good reminder to put the tips below into action.
Tips To Improve Your SEO On Your Whole Site
1. Title Tags
This is the text that appears on the top of your site. You should always include your targeted and related keywords on the Title Tags. Therefore, if possible, the Main Title of your site and the Content Title should have the keywords on it and being displayed on the Title Tags.
For example, if I have a blog site that I am targeting on this keyword - Hair Loss, I could get a domain name like StopYourHairLossToday.com and my Main Title being "Handy Tips On Stopping Hair Loss" and one of my Content Title being "How I Combat My Hair Loss With These Natural Remedies". Therefore my Title Tag would display in this format: How I Combat My Hair Loss With These Natural Remedies | Handy Tips On Stopping Hair Loss
2. Meta Tags & Meta Descriptions
Meta Tags are used to tell Search Engines on what to display and list. Therefore you should include any related keywords on it. And to make sure that you have most of your contents indexed, you should always have custom meta tags on them.
3. Keyword Density
Having lots of your targeted keywords all over your content is not a good idea because the Search Engines will know. A good percentage that you should aim for is around 3 - 4%.
How do you calculate Keyword Density? For example, if you have a 500 words article and you are targeting "Hair Loss Natural Remedies" (4 words) and you happen to have them mentioned 5 times in your article. The keyword density would be (4 words x 5 times)/500 = 4%.
4. Content Quality
Ensure that the quality of your content is good. How do you define good? As most Search Engines are trying to pin down Content Farms that have contents that's of no uses to most people, as such, your content should be at least make sense to your readers and the content is not reproduced from another source, e.g. PLR articles.
Even if you are using PLR articles, there's nothing wrong with it. To work your way around them, you would need to take these PLR content and rewrite them. Done once, Do it again. If you cannot do it, you can always outsource them.
5. Frequency Of Updates
Search Engines like fresh content therefore you should consider adding or updating your content once every few weeks. There's no harsh rules of the frequency and the key pointer is to have additional contents on your site to make your site look "updated and relevant".
Do not underestimate the impact of having an easy and intuitive Navigation menu. The definition of an easy and intuitive Navigation menu would mean that your readers can access to any page in less than 2 clicks. You should always try to have your Navigation Menu on your Header and Footer section of your site.
7. Anchor Text In Navigation Links
Another way to target your keywords is to have them as Links on your Navigation Menu. For example, I can have a Navigation Tab that says Hair Loss Resources and a link on it that brings my readers to all the resources that they can get to stop hair loss.
8. Images and ALT Tags
A good trick to enhance your SEO is to rename your images to contain your keywords. I understand many people just uploaded images in their natural state like 125x125cover.gif, so what you can do instead is to rename that image to something like hairlossguide.gif and another image to be renamed as hairlossresults.gif.
ALT tags are the words that appear when you hover your mouse over the images. Always include your keywords as ALT tags on your images.
Tips To Improve Your SEO On Your Contents
1. Include H1, H2, H3 Tags With Your Keywords On It
If you have never used any H1, H2 or H3 for your headings, you should try to implement them more often. A good way to use these heading Tags would be to structure your article writing in such a way that you should a Broad Heading using the H1 tag, then break down the topic into sub-topics using the H2 tag and finally the subsections using the H3 tag.
It may take some practices to do so, but it will be worth it! Once you have them on your Content, do remember to include the keywords on it.
2. Your Keyword In The First 50 Words
If you are a publisher of those Get Paid To Review sites, you would notice that some of them require you to have a link using their desired keywords back to the reviewed site within the first 50 words of your first paragraph.
3. Italicize and Underline Your Keyword
This is another fancy trick that you can do on your Keyword. As the heading says, you should at least italicize and underline your targeted keyword at least once in your content.
4. Deep-Linking Your Keyword To Other Contents
Similar to the tip of using Anchor Text in the Navigation Menu, you should also learn how to deep-link some of your targeted keywords to other pages of your site. If you notice many of those big content sites like TechCrunch, they are very popular in deeplinking their keywords to a lot of their other content.