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How To Write Internet Content

By Edited Jun 21, 2015 3 3

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The Internet is always demanding more content. As more, and more people use the web each day, they must have their particular information searches satisfied. Content is king. While images, and video, are very important, regular text articles are vital. These form the backbone of the Internet. Many ordinary people write text which becomes published on the Internet. But what to write?

Creating content can be a challenge. Whether you publish on a blog, a content site like Infobarrel, or your own eZine, you may find the writing process to be difficult. At first, writing can take a substantial amount of time. Most people write in school and then take a break afterwards. They become less adept as a result. Thinking of you school life, you can probably recall that you had very little trouble writing. Now, it may seem like a huge burden.

The secret for authors is to be a prolific writer. With practice, anything becomes easier. Writing is the same. This translates both into the speed of producing an article, and the quality. You first Internet article might take quite some time to write. Its quality may be quite low. In time, as more is written, your articles will become better.

By structuring your content, for blog, eZine, etc, you can improve your articles from the earliest stages. Most content can be divided into four categories:
- Factual
- Tips
- Mini-stories
- Case studies

Notice that these are typically non-fiction categories, with the possible exception of "Mini-stories". The fiction writing process demands organization as well but this type of writing involves extra skills. Engaging content is often harder to produce, especially for those who are new, (or returning), writers.

In the non-fiction categories, you can produce ample amounts of text through interviews. You can contact others who are experts in the topic. Access to these people is often free. Because, however, the person interviewed is essentially creating your content, you should be prepared to offer some intangible reward. While you might not pay to interview the expert, you could provide dinner, coffee, or some other light gift. If the person is located some distance away, you may be able to ply their words with credit in your article. As your work gets more popular, your link to the expert's own material could be quite valuable. Many experts realize this.

Typically, of course, your interview of an expert will be a recorded audio file. For an article, you will have to transcribe the spoken text into written form. Obviously you could do this yourself. Listen to the audio and type everything you hear into a text file. The process will be time consuming, of course. To speed it up, consider hiring a transcriptionist through Fiverr, elance, or similar service.

Don't forget that you can be your own expert for articles as well. Consider interviewing yourself, if you don't have an expert available. You have many skills and experiences that could be used to craft an article. Pick one that is likely of interest to others. Perhaps some aspect of your current, or previous, job. Think about it and jot down points that you could use in an interview. It may help to produce a list of questions that would be reasonable to ask. Here is a sample for interviewing a roofer:
- how long have you been a roofer?
- what is the most important aspect of roofing?
- how has the business changed over time?
- can you describe a problem that you encountered and how you solved it?
- can you describe a new solution that invented?

This list of questions could be typical for the roofing trade. With a little effort, they could also be changed to fit the carpentry trade, plumbing, or even something completely different. Substitute words to change this into an accounting line of questions, if that is your background.

With the questions established, which should be a simple as the ones above, you can work on your own responses. The first question, "How long", should be easy to handle. The basic answer is XX years. You can then expand on this a bit. "I was introduced to it by my mentor. There was an opportunity because of THIS." You should be able to craft a couple of paragraphs pretty easily. After all, this is specific to your own career so your experience is quite known.

You then answer the other questions, expanding on them as you do so. As you write the text for your article, you can adjust your questions to match, or just keep the body of the article as the repository of the text.

Your finished style of your factual article can be structured differently. If it is based on the interview style, you can stick to the question/answer style, or you can change it into a narrative.

Question/Answer Style:

Question: How long have you been a roofer?
Answer: I started in 1990 after my father told me that he needed an assistant. I then worked for 25 years...


I began my work as a roofer in 1990. My father operated Cover-All Trade at the time. I learned the business for ...

You can keep the article in first person, ("I did this.", "I did that"), or you can change to third person, (Bill was in the trade for 25 years). The style is your decision, especially if it is your own independent work. If you write for a client, you may need to comply with their guidelines, of course.

As mentioned, the key to writing is to be prolific. Get many articles published. Perhaps you can set a goal of one article published per week day. Perhaps you can only publish one. Practically anyone can write so it is a craft that is available, and in demand. As you perform the work, you may find that you like it, and that you can earn money. You can publish your own eZine, or a blog, which requires a fair number of articles. You can publish for Infobarrel, which can reduce your workload. The choice is yours but you can do it.

Many Infobarrel authors also publish books on Amazon. The ebook market is very popular. As an author who writes articles, making the move to ebook author is not too difficult. The process is the same, only the length of the finished product is different. For an ebook, you should aim to produce at least 50 pages of good quality information. This can include photos. Try it!

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Jun 21, 2014 2:42am
Thanks for this article and it's many tips. Uou're right that we can do it with a bit of ingenuity on our parts.
Jun 29, 2014 12:32pm
Thank you for the tips. Keep writing!
Jun 29, 2014 7:10pm
Thanks for this good advice!
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