A lot of people write articles and publish them here at Infobarel, without realising the potential income stream they are missing out on. There is a revenue sharing scheme here that allows members to add their Adsense publisher id in order to reap the benefits of their article's traffic, of which I'm sure most of the members are fully aware. But what many are probably not aware of is the fact that they need to be very specific on the keywords they are targeting so that two things can happen.

The first and most important is that the most relevant Adsense ads are triggered by the title and content of the article itself. This is done by first laser-targeting the title to be the most relevant keyword in its entirely. In the case of this article, I have chosen a long tail keyword that targets both the "how to make money" keyword, which attracts both heavy traffic from the search engines and lots of well paying Adsense ads.

The downside of this particular keyword is that it is highly competitive , meaning that it will be difficult to rank this article in the search engine results pages (SERPs), but that's the trade-off when bringing this information to a wider audience.

The second important factor is that by tightly targeting a particular keyword, you can make use of the search engines index to rank an article in a less competitive niche that still attracts sufficient traffic to generate Adsense clicks and therefore make money for the author (and for Infobarrel).

To satisfy the above two main criteria for figuring out how to make money from Adsense, you need to do some research. This research involves finding keywords that on the one hand attract a good amount of search engine traffic and on the other, are sufficiently uncompetitive that your article can rank on page one for that keyword. There is a recognised ball park figure for this that is estimated at around 2,000 unique visitors a month with the number of competing pages in Google, as defined by "long tail keyword" typed into the Google search box enclosed in double quotes, at less than 50,000.

These figures can obviously be stretched somewhat, depending upon the perceived competitiveness of the niche.

A third criteria must also be met and that is there are actually Adsense ads for that keyword! Its no good targeting a keyword for a certain type of cuisine if it gets sufficient searches but there is no one advertising for it. Your article may rank well in the index and attract lots of traffic but the ads that will be served by Adsense will not be relevant to your article's keywords and will be less likely to be clicked on. Worse, it could end up with your article being served Public Service Ads (PSA) which could get your account smart priced (where all your articles and websites start earning only 3c clicks). This is a situation you would do well to avoid at all costs.

There is a fourth criteria which is the icing on the cake for knowing how to make money with Adsense. This is in choosing keywords that attract high paying ads. If you can find ads that attract an average CPC of more than a few dollars, then you will receive a much higher CPC for any clicks your article produces, meaning more money for you.

How do you find these keywords? There are several ways to do this, but by far the most effective and accurate is by using the free Google Adwords keyword tool (adwords.google.com). You should set the display to target the US, include the column to display the average CPC and also set the search to an exact match of the keyword. This gives you not only the stats for the keyword you type in, but also a list of many alternatives. From researching one keyword, you can come away with a wealth of even better paying and higher traffic keywords from which to write your articles. You can check the competition figures simply by going to the Google search panel and typing in your keyword in quotes.

So to sum up, you need to find a good keyword that attracts enough traffic to be viable and the right kind of ads so that a percentage of that traffic is likely to click on them. Your article title MUST contain the exact keyword you are targeting, which will also be reflected in your article's url (the address that the web identifies your page).

Footnote: If your article title is not an accurate and exact match for your keyword, or does not contain your keyword in its entirely, then you are robbing yourself of a potentially lucrative source of income!