E-commerce businesses must select payment gateways that allow them not only accept credit cards in real-time, but do so in a secure manner. With so many services available, how do you select the right payment gateway for your online business?
Things You Will Need
Selecting the right payment gateway for your online business is not difficult, you simply have to take the time to do your homework! For each service you are considering, gather as much information as possible. Compare and contrast available features and the pros and cons of each. While doing so, prepare a list of all the questions and concerns you have to ask a sales representative.
Make sure any payment gateways you are considering is compatible with your shopping cart - consult with your web master or technical team who handles your database to ensure it is. You should also inquire with the payment gateway to see if it is compatible with your system.
Most payment gateways offer the same or at the very least, similar features - price is where they can dramatically differ. Don't necessarily choose the service that is the cheapest; do some research to find out all the costs of each and which is the most economical for you.
Look for Address Verification System (AVS) protection when looking for the right payment gateway. This will aid in decreasing fraudulent transactions since AVS will verify the credit card's billing address with that of the issuer.
If you will be selling internationally, make sure any payment gateways you are considering offer international payment solutions (most do).
What is the gateway's customer service platform? Make sure they offer customer service 24 hours a day - you don't want to miss out on sales simply because your payment gateway wasn't working.Array