Mystery
shopping can be a rewarding experience if you understand what you are
doing. The following article explains how to understand mystery
shopping terms in a language the average person can understand.
Things You Will Need
-
A willingness to learn
-
internet connection
Step 1 The most common mystery shopping
terms can easily be understood over time with experience mystery
shopping. Consider this a "cheat sheet" to get ahead of the game and
become a more successful mystery shopper.
Step 2 Let's start with "shop".
A shop is a specific mystery shopping assignment. A shop can be
performed on site, over the telephone, and even on the internet. A
scheduler assigns you a shop after you apply for it. You need to read
through your shop instructions before performing the shop. After you
perform your shop, you need to fill out your report or survey online.
Step 3 The "scheduler" is the person who assigns shop
to you. Your scheduler for a specific shop is kind of like your manager
for the shop. It is their job to ensure you perform your shop
accurately and on time. If you have any questions at any point while
performing your shop, you need to contact your scheduler.
Step 4 Your scheduler is hired by the "mystery shop provider". This is the
company which has been hired by the company you will be shopping. Let's
say you would do a mystery shop for McDonald's. The mystery shop
provider was hired by McDonald's corporation to provide mystery
shopping for McDonald's.
Step 5 "Shop instructions" are given to you after your scheduler assigns a
shop to you. The shop instructions are most often found on the mystery
shop provider's website. These detail exactly what is expected of you
while performing your shop and when you fill out your report later.
Step 6 A "report" or "survey" is an online form you must fill out after
completing the evaluation part of your shop. If you do not submit your
report, the mystery shopping provider will not know you have completed
your shop and you will not be paid.
As you complete more mystery shops, you will become more used to the terms used in mystery shopping. Soon you will find yourself using the terms so offhandedly that you'll have to stop yourself and explain the terms to non-mystery shoppers!
Tips & Warnings
As
a mystery shopper, you are considered an independent agent. You are not
an employee of a mystery shop provider company or a scheduler. Never
say you were "hired" to do a shop, as this is not true and will make
you look like a novice.