Monetizing your blog
Though people start blogging for a number of different reasons, it seems that today most all bloggers are monetizing their blog in some way to reward themselves for all of their hard work. Some created their blog with the main intent being to make money with their blog. Others started their blog for fun and soon learned about the different ways that they could monetize their blog and jumped on board of the making money with your blog craze. Below you will find some different ways that you can monetize your blog.
Pay Per Click Ads
Google Adsense is the grand daddy of pay-per-click advertisement companies. There is no doubt that Google Adsense is by far the most popular pay-per-click company that bloggers use. On average they have far more advertisers than other pay-per-click companies which means that you will have a better chance of getting relevant ads on your blog pages. There are some bloggers that are earning huge sums of money each and every month using Google Adsense. If you have a blog already, you will want to register a Google Adsense account and get started. If you do not have a blog yet, it would be best to get your blog going for at least a month and post regularly, then apply with Adsense. Why? Because when you apply, they will want to see that you have an active blog.
There are many other pay-per-click companies besides Adsense that have proved very valuable to bloggers. A few of them you may want to check out are Chikita, BidVertiser, and Kontera.
Using affiliate links on your blog is a terrific way to make money with your blog. Unlike pay-per-click ads that pay you each time a visitor clicks on the ads, affiliate links do not pay you when a visitor clicks on the ads. Instead, they pay you when your visitor clicks on the ad and then makes a purchase from your affiliate ad. This may seem like a tougher way to earn money than pay-per-click ads but actually it is not. The commission that affiliate ads pay you will vary. Some will pay you 3%, some will pay you 10%, and others will pay you 50% of the sale.
If you do not know what affiliate marketing is, it is basically a merchant letting you sell their products. When you get a sale for them, they reward you with a commission. There are a few practises that will help you when laying out your affiliate ads on your blog. First off, you will not want to place just any affiliate ads on your blog. What I mean by this is that if you have a blog about race cars, you will not want to place affiliate ads about cooking. You will want to have affiliate ads that those in to race cars may have an interest in. This is not to say that if you were to put an affiliate ad on your blog with an ad centered around cooking that you would not ever get a sale but it would be very rare. Per our example of a race car blog, you will want affiliate ads that have something to do with race cars, or cars in general at least. Also think about what gender most of this sites visitors would be, it would mostly be men. With that in mind, it might be a good idea to put up affiliate ads about tools, mens work out equipment, maybe affiliate ads about finding the woman of their life. You get the idea I'm sure, there are lots of affiliate companies that you can use, just don't put affiliate ads that are completely contradictory to your blog. When you are accepted as an affiliate for a certain company, they will supply you with codes to place on your blog. These codes will display different size display ads for you, as well as text links. A cookie tracking system will always let the affiliate managing company know who to credit the sale to so never doubt that you will get credit for your sales. There are many different affiliate networks that you can join. A few of them you might want to check out are Commission Junction, Amazon Affiliates, and ClickBank.
CPM Advertising Networks
CPM ads are very similar to the pay-per-click ads that we talked about above. The only difference is that instead of getting paid for every ad that is clicked, you get paid for every impression. The price that you will get paid for each impression varies depending which network you are using. The term CPM stands for cost per mile, so with this is mind you may be paid $0.10 per CPM, or you might get paid $1.00 per CPM. Let's say that you are running ads and getting paid $1.00 per CPM and you get 50,000 page views for the month, that would mean that you would make $50.00 for the month. If you are getting 500,000 page views per month, you would get paid $500.00 for the month. If you have a blog with very high traffic, using CPM advertising networks would really benefit you. A few CPM networks that you will want to check out are Casalemedia and Valueclickmedia.
Selling your own Banner Advertising
You can sell advertising directly to your readers. You can have them send you their banner ad once they place an advertising order with you, or you can even offer to create one for them if you know how. You can offer leaderboard ads, skyscraper ads, and even button sized ads. If you do not know what those terms mean then this may not be the time for you to offer banner advertising on your site yet. The good part about selling banner advertising directly to your customers is that their is no middle man, you set the price and work out the deal with your customers. Selling banner ads will only work if you have a really high traffic blog.
Using Sponsored Review Sites
Sponsored review sites will pay you to write a review about their products or services. Basically you will write a review per their instructions and you will get paid for that review. It is pretty simple to do but for certain clients you will need to have a certain amount of blog visitors per month, or you must have a certain page rank for them to consider you. Though sponsored review sites have had some controversy in the past, there are still some bloggers who are making a huge amount of money with these review sites each and every month. Two of the most popular sites are PayPerPost and ReviewMe.
These are just a sample of the most popular ways that many bloggers are earning money with their blogs. There are many other ways to monetize your blog such as using RSS feed ads, offering job boards on your blog, selling your e-book, or even selling your own products or services.
If none of these will work for you, you might want to put a donation link on your blog. If you have an informative blog that your readers love, you should not be surprised at how many people will support your blog by leaving donations. I do know that PayPal users have access to a donation link.