In March 2012 Zeddie Little went out to run the Cooper River Bridge Run. Will King was also there and randomly photographing runners, when the camera meets Zeddie a new meme is born: Ridiculously Photogenic Guy.
Since that moment the image of Zeddie running the Cooper River Bridge Run have been popping up all over the internet and have been used extensively in captions.
On the 31st of March in 2012 Will King, a computer programmer by trade, took random photographs of runners attending the annual Cooper River Bridge Run in Charleston, South Carolina. He then proceeded to upload the set of almost 100 photos to Facebook and Flickr where one of his friends dubbed the man now known as Zeddie as 'Ridiculously Photogenic Guy'.
Four days later King submitted the photo to /r/pics, an subreddit of Reddit.com naming the post “My friend calls him ‘Mr Ridiculously Photogenic Guy’”, which then went on to recieve well over 40.000 upvotes. According to an interview with King he said he posted the photo to Flickr around lunchtime and within the hour it had reached 300.000 views.
Shortly after the reddit post hitting the frontpage of reddit the photo went viral. The next day Mashable already published a post giving out a New Meme Alert, several hours later MSN posted about a series of advice animal memes that had been inspired by the photo. On the 4th of April Quickmeme had already accumulated over 1000 submissions and an Facebook page has already recieved nearly 2500 likes.
Since then other big blogs have featured 'RPG' in their posts and the popular meme site 9Gag has also had hunderds, if not thousands of submissions regarding 'RPG'.
The day after the picture went viral the man in the photo was recognized as the 25 year old New York resident Zeddie Little. On the 5th of April The Daily Mail reported that they had spoken with Little's father whom revealed that his son as in a committed relationship of five years. In the following days Zeddie registred a Twitter account (@TheZeddieLittle) and tweeted ' So I made a twitter to amke it easier to talk to all of you! x'
Also a Tumblr page was made where users asked Little what he'd like to eat. He reacted that he liked carrots and blueberry pancakes and went on to explain that he had been recognize in public and that he found out about the meme via a friend.
Barney Stinson Comparison
RPG has been compared to the character of Barney Stinson from the TV sitcom How I Met Your Mother, played by Neil Patrick Harris. In the series Barney is also portrayed as photogenic because it seems unable to take a bad picture of him.
Official Interview with Zeddie
Good Morning America got Zeddie and Will together for an interview on their breakfast show. When asked about the meme Little explained:
“I really dont know, but I kinda feel honored to be part of a joke that’s in good spirit because sometimes the Internet can be a little vicious or jokes can get bent the wrong way. But these are all kinda, for the most part, positive. It’s funny that everybody is kinda taking like to it. It’s, I guess, the most flattering way to get spread across the Internet.”