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My zazzle experiment - Collecting lifetime royalties

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By Edited Nov 13, 2013 0 3

I did some research the other day about all kinds of ways to start generating passive income through royalties in your spare time. One of my favorite ideas I have found so far is Zazzle where you can create your own products(almost anything you can think of), from Coffee Mugs, to T-shirts and Hoodies, Bumper Stickers, etc...

I fell in love with this concept when I noticed another fellow IB user has her own store on Zazzle. Her name is mommymommymommy and she's one of the most successful IB writers on here. I decided to give it a go and my goal is to create 10 new products a day. Here's the beauty of the system. I believe that the products you create will be available for just about anyone to buy and also I believe that other people could promote your created products for you. Either way, you still collect a royalty for every item you create that gets sold. The royalty is a minimum of 10% and goes up to at least 30% and you have complete control over that. The beauty of Zazzle is that they handle all the inventory, shipping and handling, etc... You have literally no overhead and it's completely free to get started with your own store.

Another way to use Zazzle is to build your own store promoting other people's products. In this way, you're taking the position of a referrer to Zazzle products and you earn a sweet commission every time you make a sale through your store.

I have a good trick up my sleave as to how I'm going to consistently create products on a daily basis and keep them coming and never run of out great new product ideas. I just signed up today and I've already create 10 mugs. Tomorrow, I'm going to be making 10 other products, not necessarily mugs though... I'll probably be making T-shirts.

You could even use your own designs to create products on Zazzle and it's just so easy that anyone can do it. The only investment you need to make is your time. And even at that, it shouldn't take you too much time to create products every day. Don't make this take all day. Once you get more experienced, you'll be able to do this really really fast. Also, I read on a forum that the more products you have, the more money you'll make or at least the more opportunities to earn you will have. This is pretty obvious and makes a lot of sense.

Another tip I wanted to give is that my own plan is to not do much promotion of my zazzle products at first. I want to see if any of them will take off just because of the huge amounts of traffic Zazzle gets on its own... People go on there every day to buy products so it would be interesting to see if I could start creating a trickle of sales with very little to no promotion whatsoever. That's the plan. I'll then re-adjust course and start promoting my products heavily if I see that it's necessary.

There are a lot of ways to promote your zazzle store.

The reason I have become so obsessed with the concept of royalties is because I did some reading lately and I picked up a copy of The Millionaire Fastlane by MJ de Marco in which he recommends that if you want to become a millionaire, one way to make it happen is to create products that will allow you to collect royalties for the rest of your life.

The end goal in this new business venture a is to set this thing up so that it ends up being automated. That's the end goal. I want it to be at least 90% automated which in other words means that I won't need to put in a lot of time and energy anymore to keep the money coming in.

The secret to my approach to creating products on Zazzle is a little trick I found on the Warrior Forum. If you've never heard of the Warrior Forum, I highly recommend you join RIGHT NOW! And start reading all you can from that forum. I have learned so much through spending time in there and I got so much help in my own journey to make it online.

I recommend you try to launch your own Zazzle products because I do believe that this is a great opportunity for anyone to begin supplementing their income. Remember, it's completely free to start!

One thing I have noticed is that a lot of the other product creators there on Zazzle.com are creating pretty low-quality products and therefore I believe it will be very easy to outperform 99% of the store owners on there as long as you stick to creating higher-quality products. 

I'm still trying to figure out how to get people to promote my products for me because that would be really cool. It's almost akin to having your own product and having affiliates promote your stuff for you. 

Here's a little information about how much you'll earn from each sale. I'll use the example of a coffee mug that you created to show how much of a royalty you'll earn for every sale. For each sale of your coffee mug that you make, if you choose a 10% royalty, you can expect about 1.50$ in royalty income coming your way. If on the other hand you choose a 20% royalty, that's a 3$ royalty for each sale. 30% royalty? Triple your royalty check and earn 4.50$ for each sale. I've decided to stick to 10% to start because first of all I didn't want to be greedy and second of all, I wanted to see how well these things will sell.(10% is the minimum royalty you are allowed to choose).

As always, comments are welcomed and encouraged. Will you check out Zazzle? Cheers!



Nov 16, 2011 6:18pm
Hm...interesting concept. And my first question of course is why would anyone choose less than 30% royalty? Who actually makes the products you 'create'? Guess I should do some reading up before I ask a bunch of questions...

Just FYI, you've got a couple of errors in your 4th paragraph, and the word cofffee in your last paragraph. : )
Nov 16, 2011 7:37pm
Thanks alwritetea! My wordspell checker is not working!

I think the product gets a little pricey at 30% royalty and I don't know if people would still buy the products at that price. It's something you would have to test for yourself though because it's different for everyone.

The products are created by Zazzle. Thanks again!
Dec 2, 2011 5:52pm
Many people choose the standard royalty based on the product they are selling. For example, I leave the royalty at 10% for my postage creations. This returns a "profit" to me of approximately two bucks. Since I deal with vintage postcard images, the more unique the image, I raise my percentage accordingly. Some I have at 56% which means the postcard sells for $1.95, not unreasonable for a unique item. My idea is to build my business over a long period of time (I have been a Zazzle seller for a few years, a Pro Seller since last year) and collect the royalties each month. After all, do the work once, keep collecting month after month! Additionally, besides the time to scan the image, edit it, and then upload it to Zazzle, there is nothing else I need to do. Zazzle handles the website (new features added often, great interface), I have a nice store (free), they handle promotions, provide an excellent set of seller tools, handle payments, ship the stuff, all of the stuff I don't want to do!

Did I mention referrals? A really great way to make extra money by referring to other folks stuff. It sells, you make money. As you can see, I am a big fan of Zazzle. I wish they would partner with Amazon so I could sell my products there too. A vast, untapped market.

I do not upload ten unique products everyday, maybe ten unique product images every week. I place the images on numerous products and many of them sell, including mugs, magnets, t-shirts, and of course, postcards. Zazzle makes it so easy to add your images to so many different products, it would be unwise not to take advantage of the product base. I agree about making quality products. Too many people put anything and everything on Zazzle, with poor descriptions and not very good quality images. These do not seem to be serious sellers, and are unwilling or unable to put the time and effort into producing a quality product. Zazzle is not a lazy get rich scheme (well, at least not for me)! It does provide an excellent platform for selling. Since I sell vintage images, there is a somewhat limited marketplace. That does not deter me. When someone needs that extra special antique view of their hometown, they will visit my Zazzle store and find it there!
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