Planning your own art gallery or workshop may sound hard, but if you plan well-it can be easy, fun, and beneficial! There are two different view points that will decern how you go about this process-the artist, or the art enthusiast. While there are common strategies and process within the grand scheme of planning an art gallery or workshop from your own home, being an artist or just being an art lover will make the two perspectives just different enough to distinguish.
We'll start from the viewpoint of the artist as they are usually compelled to get their own work out into the surounding public's eye-whether on a small scale or a large one.
If you are an artist who would like to put up your own artwork in a gallery, you either have to find space to put your own gallery-or purchase a location that will house your artwork. This can be in the form of making part of your home your own personal gallery or leasing/renting/buying a building or individual unit within a complex of buildings.
If you fancy the idea of putting your artwork up in your house, you have to be willing to open up your home to strangers and visitors-who want to look at your artwork. Now with your own home you have to consider the location of your house, is it hard to find-or in a rural area? You may want to consider financing another location in a more visible or easily accessible area. If you chose to open up your home, you must clearly state where parking is-or create your own according to city building codes, you must also designate what is open to the public within your home. If you do not clearly state things for the public, you risk them imposing where they should not be.
Now, if you decide that you would like an outside location to host your art, then you need to create a financing plan. The most common options include renting or leasing a space within a larger complex-or just flat out buying a building to which you can do what you want because you own it! Renting and Leasing are better options if you plan on moving, or you do not have a stable work/living condition as it will be easier to wait out a contract than trying to sell a building that you recently purchased because you may not sell it.... However, if you are planning on long term placement and would like to have free will with the atmosphere of the gallery then plan a budget and work another loan payment into it for the building and its utilities (water, electric, sewage, etc.).
After you have established what will house your artwork, you can start setting the finished pieces up in the gallery where you see fit. Your artwork should be professionally presented at this point, no raw edges or sloppy copies, or half finished work-unless that is the whole point of your artwork however. You can frame your works or just hang the stretched canvases as you see fit; make everything follow theme or create individual themes for each piece! At this point you can either decorate however you want along with your artwork(if you own your building) or you can decorate within the regulations of the building you are temporarily occupying.
NOW, if you garner a big enough fan base or interest in your gallery (this may take time-there is no set schedule of success), you are ready to offer your skills or expertise to those wanting to learn from you! This is a totally personal decision-to teach others of various ages and learning levels how to create things-and is not neccessary for success, but it always helps when you involve other individuals who can then promote your work and talent as an artist-good things come full circle!
If you are planning on hosting a workshop, you must outline how many classes you will make available, what will be taught at these classes, on what day, and how long each session will be. You will also need to detail any materials that the interested individuals will need to follow along with you when you instruct and explain your designated ideas to them. You can choose to have sign-ups for your workshops or just let whoever walk in, but as you gain momentum, its expeced that more people will show interest in which you will have to decide how many individuals you will take on, what ages, how many days, and how many hours you will devote to each workshop. You can host one work shop, or host series of workshops to keep people involved and interested-all while bringing more in to view your work and skill-considering that you are a successful instructor and create artwork that appeals to a large enough group of individuals (because there is no "good" or "bad" artwork.. only artwork that appeals to certain types of individuals!).
Another point to include within all of this-you can eventually create a revenue generating concept with these steps. If you become successful through your art gallery, you can host special events promoting other artists or charities in which you can auction off artwork, or charge an admission for the events (this comes later in the successes of creating your own gallery... and it takes TIME!!). Eventually you may also charge for your workshops, this can be in a one time fee form, a discount for groups, or individual instruction sessions where the client pays for art lessons!
Now for the other perspective-the art enthusiast. If you are moved by certain artists works and would like to promote your favorite artists or local aspiring artists, but have zero artistic talent or motivation to create your own art, then you can follow in the foot steps of the artist's process-with a few tweaks.
First of all, since you do not have your own artwork, you will be promoting other people's art-which means that you have to convince them that your gallery will positively and successfully promote their artwork and overall be worth the artists time. To achieve a mutual agreement, you as an art lover must have a location for your art gallery that is clean, accessible, and visible to the target audience. Sometimes your personal house isn't going to be a desirable place for another artist because of the atmosphere, so choosing a seperate location is your best bet. You will also have limited control over how the artwork will be presented and will most likely be incorporation various artists works and styles, so its best to keep the gallery itself, neutral. White or neutral colored walls that will excentuate the artworks and not overbear the gallery art, and it must appear neutral in style as well-modern accents of basic furniture and lighting is the best starting point when involving someone else's artwork.
If you are working with a single artist that you would like to promote, then you have an advantage-one personality, one style, and one person to promote. So you can work with that individual on the decor of the gallery and any other decerning details. However, if you plan on meshing several artists or continually changing artists base-then you lose that ability and should stick with sleek modern accents that blend into the background leaving the art works in the forefront.
After you have created a gallery atmosphere that appeases the artists you would like to promote, you can starting putting together the gallery piece by piece. I would recommend having a designated day or two (maybe even a weekend) where you will allow artists to come in and exchange their artworks or revolve artists artworks according to a set schedule. If you gain notariety and a large group of artists wanting to be in your gallery you now have a platform for generating revenue-this is where you as an enthusiast can benefit from your love of art without having to utilize any artistic talent! You can start charging artists "rent" for specific spots in your gallery and for the certain amounts of time they will be visible. You will still promote the artists you include in your gallery because you will only have to choose what you wish to showcase in your gallery-so there will be no pieces that you don't like.
If you have gained a large artist fanbase, you will most likely have garnered a large public presence in the art community as well-which means a lot of visitors and viewers of the gallery. You can use this popularity to host your own artshows or benefits that charge per guest or auction off artworks for a cause.
A large public fanbase also opens the door to workshops just as the artist would have, however in the art enthusiasts case, you won't be instruction these workshops, you will be asking your artist following to either volunteer or work for hire as your instructors. You can hire artists according to their strong suits and provide the gallery as a work space while doing all of the promoting of those workshops as well. This not only promotes the artist(your original goal), but it also resonates your reputable taste in art, and puts the quality of everything involving your gallery into a positive light.
Which ever view point you are taking to approach this process, you must consider the pro's and con's of making a serious decision like this one, and only give this a try if you have the resources and drive to stick with your goal through the toughst of beginnings and most diverse markets!