Squidoo is easy to use

Squidoo TrophiesCredit: javrsmith

Squidoo is a great complement to your Infobarrel portfolio of articles. The site is well ranked by search engines due to the large amount of articles hosted. There are many authors as well. This helps to generate a lot of internal viewing traffic quickly. There are ways to easily gain a fair amount of attention to your Squidoo articles.

As an Infobarrel author, you likely know about the value of backlinks. Squidoo is one of the best sites that you can use to improve your Infobarrel articles. You write an article on Squidoo which references your Infobarrel article. This creates a backlink to your published article. Search engines, and viewers, can see this link and easily travel between the two articles. This works best, however, when the two articles are closely related to each other.

Squidoo maintains a fairly cute look and attitude. Much of the site revolves around "squids", points and trophies. New squids are those authors who have newly signed up for accounts. Their published works are termed "lenses" as each squid focuses their thoughts on a particular topic. In fact, those squids with published lenses are called "lensmasters". Thus, the heart of Squidoo is the lens.

Squidoo also uses many cartoon elements for their on screen graphics. Many of these are outlandish. The main squid character, for example, is a stylized drawing having one large eye and a number of bright orange tentacles. There are often monster cartoons shown to emphasize particular themes. The use of these cartoons is a style that viewers either enjoy, dislike or ignore. Much debate has been held at Squidoo regarding these cartoons. While they can be de-emphasized somewhat, they cannot be removed from the viewer experience.

Signing up for a Squidoo account is easy and free. As you publishs lenses, you have the ability to earn monthly revenue. Unlike Infobarrel, Squidoo has a custom revenue formula. Rather than sharing Google Adsense, or other ad revenue, the site designates a pool of funds for distribution to lensmasters. These funds are allocated to individuals depending on how their lenses have performed during a month. Payment is based on tiers.

There are three tiers on Squidoo for lens revenue purposes. The tiers are determined by the absolute ranking of all lenses. The best lens in Squidoo is ranked number one. The worst is ranked the highest, about 1.3 million. All other lenses rank between these extremes. The top 2000 lenses make up the first tier. The next 6000 lenses make up tier 2. The next 70,000 or so lenses make up tier 3. The upper boundary for tier 3 varies from month to month, depending on the total revenue earned by the site.

Lensmasters can expect to receive about $25-30 per month for tier 1 lenses. Tier 2 lenses earn about $5 per month. Tier 3 lenses earn about $0.25. In addition to tier payments, lenses can qualify for affiliate payments. Several of the lens building modules are connected to Amazon. These allow the display of Amazon sales items within your lens. Should a viewer purchase an item from one of these modules, a sales commission is paid to the lensmaster. Many lensmasters, in fact, earn more revenue on Squidoo through Amazon sales than they earn for tier payments.

If you are a member of another program, you may advertise products from that program as well. Many lensmasters display Zazzle or Clickbank ads, earning them additional revenue per month.

While all of these revenue earning opportunities can be lucrative, the beginner should concentrate on using Squidoo to establish high quality links to their Infobarrel articles. To do this, you write a lens that complements your Infobarrel article. You may even use the same title if you wish. Due to unique content requirements of both Infobarrel and Squidoo, you may not simply copy your article into a lens. Instead, you must create original work. While some people spin their article into a lens, it is usually a better practice to create it from scratch.

Spinning involves the substitution of similar words in the content. For example, this sentence:

Every computer user should backup their data.

can be spun thus:

Generally, all system users should protect created data.

It remains your choice whether to spin articles or to create them anew. Generally, if you know your topic well, it will be quite easy to generate a new article, (or lens), from scratch for your chosen topic. Without the influence of the previously published work, you will find that your new, from scratch article will be of better quality than a spun example.

In addition to the uniqueness requirement, Squidoo also requires that all lenses have at least one photo. Photos are recommended on Infobarrel, but not yet required. Squidoo also requires that each lens have at least 5 included content modules. This is, in fact, a fairly easy requirement to meet. All lenses have an introductory module. The standard lens building wizard automatically adds 1 Amazon module and a user comment module. An additional text module and a lens highlighter are easily added, making the total number of modules 5. Adding more modules is also acceptible.

New Squidoo users may be surprized to learn that adding links is not a trivial exercise since the module editor does not include a button to do it for you. Instead, you must code the links yourself using HTML. This is a fairly easy concept, especially after you do it a number of times. You use the "A HREF" HTML tag in your Squidoo lens text. A link to an Infobarrel article about computers would  be as follows: 

  1. <a href="http://www.infobarrel.com">Computers</a>

This will make the word "computers" a link to your article on Infobarrel.

Luckily, you can have up to 9 links per Squidoo lens to an individual domain. This means that each lens can link to up to 9 different Infobarrel articles. The regular number, however, would be perhaps 1, 2 or 3 instead. Generally, too many links to a single domain are not recommended. If the lens is of regular length, you should have a maximum of 2 links to your Infobarrel articles. Longer lenses might get away with 3-4 links. Really long ones might have somewhat more links. Less is usually better, though.

With time and some effort on Squidoo, you may find that you enjoy the community spirit almost as much as you do on Infobarrel. It is another site rich in features, content and authors. If you try it out, you may find that it can really boost the rankings of your Infobarrel articles, once you get those HTML codes done correctly. Good luck!

by javrsmith