13 common mistakes and how to leap right over them.
Have you planned to make your own website? Does it seem overwhelming and impossible? Read below for some tips for beginners on creating your own website and avoiding some of the pitfalls that plague other beginners.
The Real Cost of “Free”
Just like any other business, creating a web-based trade is the same as an offline business. It will take some money to start and keep going. If you use a free web host it limits you in many ways such as traffic (because your rank needs to be high in searches), control, ownership, etc. Without true ownership, you might wake up one day and your whole site could be gone with little or no warning. There are lots of great free things on the web, but it’s all about working smart and not taking short cuts or using free programs that may cost you more in the end.
When creating your website, you have the ability to purchase links from other websites. This is bad. Buying Links or linking to everyone will cost money up front - and over time. Getting so many back links so quickly to a new site will set off red flags for the search engines. This will get your site penalized. The same goes for linking to other sites since these links will have almost no power and make your site look like it’s made just to spam links.
Your choices for domain extension are vast. You may use .net, .com, .org (if your website is for non-profit), .co, .me, .biz, .info, .tv, and many more. While .com might be more expensive and might not have the exact website name available that you wanted - it is the best, most weight-carrying website extension. It shows that you are serious about your website.
Advertisements on your Page
Too many advertisements look desperate to make money and will in fact make far less. It can also clutter up the content if the user even stays on long enough to try to read your content. Targeted ad placements will generate more revenue than putting random ads in every free space.
Too many Add-Ons
Function over Dazzle
Dazzling your website with a shiny flash logo isn’t going to cover up the fact that you have little or no useful content. Plus, adding too much can make your website feel like it is taking ages to load. Again, keep your load times reasonable if you want your content to be viewed.
Don’t Reinvent the Web
This is probably the most important rule to follow. When you first start your website, you will probably be overly excited and want to make something “awesome” but there is a reason all websites are generally the same. That is because it works and has been tweaked for years to get it just right.
Read other people’s content, and quote them to give dues where they need to go if you must, but don’t copy paste. If you want good content then read up and learn everything you can. Keep notes on the important things you learn and then write in your own words about what you now know.
Who is it designed for?
Again, this is a business and you’re not making money by selling to yourself. Learn what your consumers like and dislike. Once you understand your customers, you can go forward knowing the best way to create for your time invested.
Don’t Get Ahead of Yourself
Like building your dream house, you want to build from the ground up and not worry about what color it will be right off the start. Sit down and plan it out from what you need to do first to last. worry about the small details afterwords because you can always change things later. once that's done just follow all the steps in front of you.
Setting Unrealistic Goals
This is a big one, as setting unrealistic goals will lead to failure to meet these goals and cause you to lose drive. Instead set small goals for that hour or finish that last bit you’re working on. one way to keep on track is to follow the steps you made.
It’s a Marathon, Not a Race
Perceive your site as a continuous project. When your on a roll push to make big contributions to your site, but don’t work so hard that you get burned out. Know your limits and when to take breaks.
Just do it!
Get started now because if you keep procrastinating, it will never happen.