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The Actual Intro Of The SEO Guide In Our eBook

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By Edited Jan 26, 2016 5 31

Have you ever wondered why some people are able to earn more money than others when writing articles online? I know I wondered about this early on in my eHow days. I couldn't figure out why I was averaging under a buck per article, per month, while others boasted earnings substantially better. I really drove me crazy, but like most people, I continued to write articles without really knowing what I was doing. One day I got sick of it, and bought an eBook on search engine optimization. This was the best thirty bucks I ever parted with.

The SEO eBook was full of great information, which I had never really considered. At that time, I was stunned with how much more money I was able to make with my articles. I became quite fascinated with SEO, and decided to do some real hard core investigation and studying, so I could figure out exactly how it all worked. I wanted to learn more about it, and sought any and every method I could think of to study and analyze search engine optimization.

Armed with what I thought at the time was a great grasp of the true nuts and bolts of SEO, I began my journey. Soon, it was apparent that I had only scratched the surface.

I started off checking out various sites for tips and tricks to use. Some seemed to work well, while other failed miserably. It seemed that many sites offered "free" tips, but few really worked well with Info Barrel. When it was all said and done, I would venture to guess, conservatively, that I spent several hundreds of hours on my computer checking it all out. I soon realized that my best bet was to really study my Info Barrel articles, and see what was working out the best.

I was shocked by the results of my studies. I quickly realized that my longer articles were outperforming my shorter articles. While most sites offering "free" tips will tell you that a 400-500 word article performs better, I found it to be untrue, in most cases. The truth is, most of my 1,000 word articles make much more money. Why is this? I feel it's because I cover more angles in the article, making them more "searchable" when looking for information. Many of these articles can be found with all sorts of search phrases. I made a nice little checkmark by article length.

I wanted to really study my longer key phrases and see how they were performing. I knew they had advantages, but I really couldn't figure out exactly why. It was almost by accident that I realized many of my articles were on the first page of Google results when multiple search terms were used. This meant that longer articles, with long tail keywords were searchable when many different phrases were inserted in the search engine. Not surprisingly, they were making more money than many of my shorter articles. I made a note of long versus short keywords and placed the checkmark by long tail.

I decided to double check my article keywords to see what types of scores they were getting on the Wordtracker site. I knew this site was a great resource, and I had been using it for some time. I wasn't able to pull out too much from this alone, but I was able to make some serious connections when I checked out the competition, and then compared them to the Wordtracker scores my keywords were assigned.

I decided to check out competition for the keywords I selected in my articles. I learned about this in the eBook I purchased, but was surprised that I could actually attach a ratio for keywords and Google results, which worked almost every time. I got to the point where I could predict an article's earning potential, and ability to draw natural views with pretty impressive accuracy. I wasn't always right, but I was way past guessing. Again, it was time to make a checkmark in the competition column.

I was already pretty familiar with how to generate relevant ads, but I decided to double check the Google Adwords site to see what I could learn. At first, I thought I hadn't found any new information, but then, almost like a light bulb was turned on, I realized I should check out the synonyms of my keywords, and see how they were performing. I took a look at my articles, and was able to decipher what was driving most of my advertisements. I put a little checkmark by synonyms and advertisements.

As you probably already know, keyword density is incredibly important when it comes to SEO. The eBook I purchased had some good information, but was sort of lacking in real detail in this area. Oh sure, I was on the right track, but I needed to determine exactly what density was right to use. I checked my placement on Google for several articles, and then copied and pasted them to Word, so I could check the word count, and count out the keywords. After many, many hours, I was able to place the most important checkmark of all on my paper. Keyword density had been checked off.

You will likely find many people that question why you would by an eBook when so much information is available online, for free. I would point only to the fact that I have spent hundreds and hundreds of hours studying this. If you spend 100 hours researching SEO, how much have you saved per hour? How many articles did you write the wrong way, costing you money? I suspect this guide will pay for itself in no time.

As you read this guide, I encourage you to really think about how you are writing your articles now, and compare them to my methods. I am quite confident you will make much more money. I hope you enjoy the journey you are about to take. It is a collaboration of hundreds and hundreds of hours of research, and analysis. Let's take a look at how you, the Info Barrel author, can make more money than ever before with your articles.



Dec 3, 2009 9:50pm
looks great, Jason!.....this guide, and all the other guides/main eBook, are going to prove to be an incredible resource for Info Barrel members..... :)
Dec 3, 2009 10:15pm
It's nice to hear that you have found your longer articles do better than the shorter ones. My biggest problem is that I can not write a short article. I try but it never works out! I guess it’s a blessing and a curse, lol! A blessing for the money and a curse for the time longer articles require! Really though, in my short time here I have learned that when it comes to writing articles it is more about quality than quantity.
I'm only just beginning to understand SEO. You mention "long tail" keywords? Are “long tail” key words repetitive phrases that one would search for?
I haven’t heard of Wordtracker, I'll have to check it out! Great info on SEO, cant wait to read the rest! I guess I know now how you knew what my top 2 money making articles were, lol! You really know your stuff, I’m impressed!!!!!
Dec 3, 2009 10:24pm
Long tail keywords are really key phrases. "ATV" is a key word."Free suzuki ATV service manuals" is a key phrase (or long tail keywords). It's important to use long tails that are searched often, with lower levels of competition. I have specific ratios that can be used, but I'm afraid I need to save that for the eBook.

Wordtracker gives you a chance to see what phrases are used when people do online searches. Long tails will give you a much better chance of landing on the first page of Google results (most of the time).
Dec 3, 2009 10:31pm
...totally understandable, Jason.....hm....SEO is a tricky, ever-evolving field, that people pay TOP dollar for just to get the latest insights into techniques and strategies that can give them even the slightest edge over cut-throat competition....

...because of the complexity involved, and screenshots, and other elements needed, it's really difficult to explain everything that needs to be explained in just an article comment....

hence...the book....lol
Dec 3, 2009 10:33pm
Sometimes my brain literally hurts from all the research about SEO....in fact, I still consider myself a "student"....and, not nearly making what Jason makes every month....

My strong suit is utilizing various forms of social media in conjunction to drive traffic.....Jason has become very well attuned to different SEO strategies....we bring different strengths to the table......
Dec 3, 2009 10:28pm
"I have learned that when it comes to writing articles it is more about quality than quantity."

this is ABSOLUTELY the truth!....there is a HUGE misconception that it's all about the Quantity of articles a writer produces....that couldn't be further from the case.....

in fact, one of the reasons I decided to write the eBook was because I really believe my last 30-40 Info Barrel articles actually make more than my first 150 or so articles that I submitted.....those kind of just lay stagnant because I didn't construct them the right way.....let my experiences serve as a warning to others....lol....

....I know it's difficult to convince people to stay with Info Barrel, especially if they don't see alot of return on their time invested, however, Info Barrel isn't far off from being a major major competitor in this industry....they have the solid business and growth statistics to prove it.....

....I've been writing for quite some time now, on quite a few websites, and I really think this site has what it takes to compete with some of the highest ranking websites out there.....
Dec 3, 2009 10:31pm
Wordtracker is kind of like analytics, only analytics is free, right?
Dec 3, 2009 11:00pm
You can use both for free. Use the address listed in my above comment and copy and paste for the free Wordtracker tool. There is a payment based Wordtracker program, but I only use the free option. It works really well.

Analytics is free to use as well.

They are only somewhat similar. Analytics will give you traffic sources (the keywords and phrases used to find your articles), but it only applies to articles on your account. Wordtracker can be used for any topic, whether you've written about it, or not.
Dec 3, 2009 11:39pm
So I went there and you enter a keyword and it gives you a list ranked by search popularity but those are only short key words. If you click on the highest it gives you more choices, the words eventually become phrases, are these long tail keywords? They are not well searched though? So confused!!!!
Here is my problem. Lets take for example a recent article I wrote on a specific diet pill. I used the “name” and the word “diet pill” enough so that my keyword density is high. Now I take the word diet pill and type it into Wordtracker at the link you gave above. “Diet pills” comes up number one of course, I click it again it gives longer key word phrases- the top was, “best diet pills” this is where I don’t understand , that’s not really what I am writing about, none of the phrases are what I wrote about. My article is more about one specific thing, a certain diet pill so really my article will never be seen because my search terms “diet pill” and the pill name are so high I will rank a million pages back. So it seems to me that you need to find the longer phrase and then write the article around that? I’m with Howie my head hurts, lol! Oh well I’m sure I’ll catch on eventually! Thanks for all of your help.
Dec 4, 2009 12:05am
....I think there's a thin line between writing what you love and what you're passion about....and what will actually make money....in my earlier articles, I dove right into writing without really any clear guidance or direction....it was a proverbial "shot in the dark" so to speak....

....you almost have to do the research first, then, tailor your articles around that....it's a tricky industry to navigate....

It's getting kind of late here EST, so I'll default to Jason on this one....lol :) goodnight all....
Dec 4, 2009 12:09am
Jason and I were actually talking today about beginning a bit of a 'newsletter', exploring different topics that directly affect Info Barrel writers (but, of course, like our eBook, it'll be applicable to just about any other website platform that people might write for....).....

it would definitely be a FREE opt-in newsletter, where we maybe sent out tips, tricks and strategies once or twice a week...

What would everyone here think of that?.....I find that my particular strength is utilizing social media to drive traffic, while Jason has really fine-tuned his SEO strategies....

....I think we could both really help everyone here earn more....
Dec 4, 2009 12:43am

I would type the name of the diet pill in the Wordtracker tool, and see what comes up. The name of the drug, plus - Side effects, dangers, cheap, and without a prescription will most likely be included with the results on the site, near the top of the results.

I will tell you that longer phrases make it easier to land on the front page of Google most of the time.

The scores listed can be misleading without the ratios (sorry). My 2nd best earning article was based on a key phrase with a wordtracker score of only 86, but it makes a killing each month. (over $30)

When you click on the words or phrases used, you will get new phrases that have every one of those words in them, along with others. So, if you click on "cheap diet pills", you will get the top 100 results that have ALL of those words in them.

I like to write articles, based on what I find on Wordtracker, with key phrases (same thing as long tail keywords) of 3 words or more. If I can get to 5 it's even better.

Let's say you select "best diet pills on the market." An internet surfer could search "diet pills" - "best diet pills" - "Best diet pills on the market" - "best pills on the market" - "diet pills on the market", etc, and still find your article.

What you used for your article may very well be fine. It seems to me that typing in "diet pills" after the name brand would be natural.

Hope this helps. I won't be able to respond again until tomorrow night. If you need more help, just let me know. I am more than happy to give you a hand.
Dec 4, 2009 5:53am
Do the rules of key word density still apply, meaning should I repeat the phrase multiple times? It is much harder to repeat phrases rather than words without having an article sound robotic, have you found that you need to include long tail key words less than key words?
Dec 3, 2009 11:16pm
Oops! IBP
Dec 4, 2009 3:47am
Thats really helpful, I was cheaky and wrote an article ( I asked Permission first) simply because it came up with good result (how to give good head) I have had 1800 views, but has not earnt me a cent. Although that is not the topic of course (my topic was a good head on a beer)So good traffic doesnt result in $$ evidently. Love both of you helping us. it really is making an old girl like me have to think. Thanks again.
Dec 4, 2009 5:46am
Eileen, I saw your article actually on a social media site, it had so many votes! I figured you had probably made a ton off of it! It is true though that page viewed has nothing to do with the amount of money you make, I've learned that quickly as well!
Dec 4, 2009 6:29am

With over 1,800+ visits to your article, there is no reason why it shouldn't be bringing in SOME money.....in fact, this is a classic case of an article where you may want to consider "testing" a few things....

Personally, I would change your FONT size, AND change your font to "Arial".... (if you aren't making money off of it now, it probably won't hurt to make these changes and see if they affect earnings....).....

I know your intent with that font was to increase readability of your text....however, you may have made the text so readable that you completely segregated your Advertisements....making them look unimportant and unappealling....

gulp....hopefully we can get this corrected for you.....

try it out....and let me know if you see any changes in results/earnings.....
Dec 4, 2009 8:08pm
x3x Howie, It worked changing it to arial and size 2 in here. I earned $1.25 last night. How about that thanks again for your help.
Dec 4, 2009 11:17pm
such an easy fix, eileen! Now, let's see if we can maintain that! :).....I knew it had to have something to do with the font size/font type.....the larger size, even though it made your text more readable, actually detracted from the ads.....
Dec 4, 2009 6:09pm
This article is not making money because the advertisements are beer related. Readers are expecting something slightly different....

Seriously though, if the ads don't match it won't earn much money. Traffic will equate to money on most articles, assuming you can get related advertisements that pay fairly well. Since the readers are looking for something totally different, you won't get much more than a VERY rare click.

This article may make a few cents here and there over time, but unfortunately, there may not be much you can do to fix this particular article in terms of earning potential.

You can repair the vast majority to earn money when ads don't match. This, unfortunately, will likely be one of the very rare exceptions.
Dec 4, 2009 8:17pm
Jason, yes I can understand where you are coming from. Thanks
Dec 4, 2009 6:10pm
Oops, I forgot to hit the reply button. See comments below, Eileen.
Dec 4, 2009 6:17am
EmyLu Oh great you are the first person I know that has read an article from there. thanks, at least we now know it does work. How about that?
Dec 7, 2009 6:17pm
Thanks for this intro. I'm just learning about SEO. Also, I was surprised that the longer articles receive more attention. Good to know.
Dec 8, 2009 1:00am
This article is a very useful one. I expect more articles like these.
Dec 13, 2009 6:46pm
Wow - this is a lot to think about and keep track of. I'm looking forward to learning more about this.
Dec 23, 2009 10:31am
Thanks nice info to share with others and I am sure that learning anything you can about seo is helpful:)
Jan 31, 2010 4:41am
I'm brand new, so learning this stuff now is great. Thank you guys. I wouldn't know a Google first page from the Queen of England's Page, but you can bet I will now learn ! A writer and a marketer.
Jun 4, 2010 7:41am
Hi Jason & Howie, I have last week changed the title of how to give head to How to give good head on beer. As thought I would make an honest article out of it. The hype was great 9000+ visits. But amazingly I did not earn much on it so we will wait and see what happens now all ads are now appropriate to the article. thanks for all you guys help
Jun 11, 2010 10:05pm
Great article! I remember reading it when I first came to IB and it was like a secret language! Now I get it!
Jul 11, 2010 8:05am
Great info, thanks for sharing your tips!
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