Sign Up
Create
Get Paid

The History of the Coca Cola Bottle

By rizzle | Aug 26, 2008 | Views: 77,598 | 2 Comments | Rating: 2

Believe it or not the Coca-Cola logo is the most recognizable brand in the entire world. As a result, Coca-Cola’s bottle is synonymous with their brand and is at least partially responsible for the way a lot of beverage containers look to this day.

The Coke bottle has evolved so much over the last century; the original bottle from 1899 was rather square and rigid, while the bottle evolved into something much more sexy and shapely over the following century.

This article will cover the evolution and the history of the Coca-Cola bottle from where it all began, to where it is today.

The 109 Year Evolution Of The Coke Bottle


1899 - The original Coca-Cola bottle was nothing overly special. It was a bottle more square in design with embossed glass.




1900-1916 – The Coca-Cola bottle begins to develop its curvaceous figure. The top portion of the bottle begins to taper and just below the embossing the bottle featured a diamond shaped sticker with the Coca-Cola logo as well as other writing.



1915 – The beginning of bottle beauty; 1915 is when the coke bottle started to resemble the figure of a woman. Curvaceous from top to bottom; these bottles had the coke bottle embossed in the glass.




1957 – The Coke bottle maintained its stylish figure for a little over 50 years before deciding to remove the embossed logo with one painted on in white.




1961 – In 1961 Coca-Cola changes their painted logo back to another embossed logo. Subtle dimensional changes also take place on the bottle




1991 – The Coca-Cola bottle gets just a hair shorter and once again goes back to the white painted logo. Coke also starts including the word ‘Classic’ on the bottle.




1994 – The Coca-Cola Company finally makes the transition from glass to plastic bottles with a sticker containing their logo and other information.




2008 – The current Coca-Cola bottle is not only plastic, but it also contains embossing as well as the standard sticker logo. The bottle has little bumps on the lower half to help grip the bottle and a textured lid to make it easier to open the bottle.

Print E-mail Flag
Add to Mixx! Add to del.icio.us




Comments
Darkhero5050
Apr 8, 2009 10:29pm
0

fantastic and interesting article

steph
Apr 26, 2009 12:57am
0

thank you so much, this was so helpfull for my visual comunications homework it give every answer that was needed, thanks again lol.

Add a New Comment

- no HTML please
To post a comment you must be logged in to the site, please login at the top right of the page. If you are not a member, you can sign up here.