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schco
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Business & Money
by schco
7 years ago
The Impact of the Internet on Retail Marketing Strategies

Marketing in the 21st century has become a challenging endeavor for marketers. There is an evolution in the world of marketing as traditional forms of media are decreasing in effectiveness and are being replaced by new forms of content delivered in new ways. In a recent survey it was found that two-thirds of survey respondents felt they were overwhelmed by advertising that had little or no relevance to their daily activities.

Technology
by schco
7 years ago
Revive or Repurpose Your Laptop

If you are like many people, your laptop has become an indispensable personal and business tool. You use it for school, work, watch movies, stream YouTube videos, store your pictures, and a whole host of other uses too long to list . . . But you get the idea. A laptop in many ways is an extension of our personality. How would you feel it the unthinkable happens?

Business & Money
by schco
7 years ago
The Implications of Interpersonal and Word of Mouth Communications

Marketing in the 21st century has become a challenging endeavor for marketers. There is an evolution in the world of marketing as traditional forms of media are decreasing in effectiveness and are being replaced by new forms of content delivered in new ways. In a recent survey it was found that two-thirds of survey respondents felt they were overwhelmed by advertising that had little or no relevance to their daily activities.

Business & Money
by schco
7 years ago
The Relationship between Personalization and Pricing

Marketing in the 21st century has become a challenging endeavor for marketers. There is an evolution in the world of marketing as traditional forms of media are decreasing in effectiveness and are being replaced by new forms of content delivered in new ways. In a recent survey it was found that two-thirds of survey respondents felt they were overwhelmed by advertising that had little or no relevance to their daily activities. At the same time, the introduction of new technologies such as digital video recorders, video-on-demand, and online broadcasting (webcasting) has allowed consumers the ability to bypass advertising messages based upon their own personal preferences.

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