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What is Bare Minerals Makeup?

Info_lover | Jun 21, 2010 |

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The Bare Minerals makeup is a product line of mineral-based makeup that was originally developed by the cosmetic company Bare Escentuals. This reputable cosmetic company opened its first store in California in the year 1976. Bare Escentuals focused on marketing and selling healthy cosmetics and skin care products. One of its cornerstone products was its mineral foundation, which is buffed on a person's skin using a brush, and this mineral foundation feels like foundation cream.

In 1994, Bare Escentuals's new CEO, Leslie Blodgett, decided to launch a whole new makeup line made from minerals. The mineral makeup foundation was launched again with other cosmetic mineral-based products under the company name of bare Minerals®. Bare Minerals makeup line also comprises of lip liners, eye shadows, lip glosses, mascaras, lip colors and specially formulated skin preps.

The Bare Minerals® mineral foundation experienced huge success in being promoted as a completely natural and preservative-free makeup foundation. The foundation does not contain any fragrance, oils and talc, thus making it suitable for those who have sensitive skin. The exact minerals and amounts that are used in bare Minerals® makeup is a proprietary blend. That said, some of the main ingredients used are mica, titanium dioxide, zinc oxide and bismuth oxychloride. Each of these minerals has a special role to play in mineral cosmetics like the bare Minerals® makeup.

The FDA (Food and Drug Administration) has approved the use of titanium dioxide as a sunscreen chemical. When it is applied to the skin, it creates a protective barrier to ward off ultraviolet light thus preventing burning. Mica provides the color in the mineral foundation and gives the skin a glowing appearance. Bismuth oxychloride gives bare Minerals® makeup its pearlization. Zinc oxide is a sunscreen chemical that helps to soothe and protect a person's skin. Other high quality natural ingredients and minerals are also used in the remaining bare Minerals® products.

Aside from being a natural cosmetic product without harmful additives, the bare Mineral makeup is widely acclaimed to be a cosmetic makeup foundation that is free of fillers and binders. It is also a well-known fact that this mineral foundation provides adjustable coverage that can improve skin over time with regular use. The Bare Essentials mineral makeup foundation is SPF 15 to protect the skin from the damaging rays of the sun.

Bare Escentuals is now a worldwide and reputable company which has significant impact on the cosmetics industry. This company is widely regarded as the pioneer of mineral makeup technology. Other major cosmetic companies have started to develop their own mineral product lines in order to compete. If you are thinking of where to buy Bare Minerals makeup, you will be pleased to know that similar versions of bare Minerals® product are sold at departmental stores and large online retailers.